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Novu

Web På svenska → Updated: 2026-10-23
More info
Creator
Dima Grossman, Tomer Barnea
Founded
2021
Type
Notification infrastructure (open source)
Source
github.com/novuhq

Open-source notification infrastructure that puts email, SMS, push and in-app notifications behind one API and one workflow.

Founded in 2021 (originally under the name Notifire) by Dima Grossman and Tomer Barnea. The problem it solves is wearily familiar: every channel has its own provider and its own API, and the logic for "send a push, but email if it isn't read" sprawls across the whole codebase.

Novu adds a layer on top of the providers — SendGrid, Twilio, Firebase — with templates, routing and a ready-made in-app inbox. The core is open source, which is a large part of its appeal against closed rivals.

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